News & Views
Featuring the industry's bravest campaigns, original op-eds from Contagious and friends, and exclusive peeks at articles from Contagious Magazine and Contagious I/O. All of the posts below can be delivered straight to your inbox with the Contagious Weekly Newsletter.
Sports brand’s mobile game sees engagement on Snapchat
When it comes to unedifying spectacles, the US presidential election campaign had serious competition over the last few weeks from the travelling circus that is Fashion Month.
A French addiction organisation created a fictitious Instagram personality to show people how easy it is to miss the signs of alcohol abuse
Come to Most Contagious on 7 December to hear The Economist’s key predictions for 2017
Snack brand releases tasteless chips to show young Americans the importance of making a choice
Dana Kelly, strategy manager at Fullscreen Brandworks, on how YouTube’s @SummerBreak is changing branded storytelling
Cambridge Analytica’s use of psychographic targeting to help Republican candidates in the presidential elections has fascinated the media. CEO Alexander Nix speaks to Contagious about the origins of Cambridge Analytica and how it plans to sell its skillset to brands