News & Views

Small But Perfectly Formed Companies / Shortlist Announced

by Contagious Team

2012 Small But Perfectly Formed Company Award winner, Rob Bishop from Raspberry Pi, delivering his pitch on stage at Most Contagious 2012 in London.

Contagious has announced the startup companies nominated for this year’s Small But Perfectly Formed Company Award, to be presented at Most Contagious in London on 10 December. 

Founders from the seven shortlisted companies will pitch to the audience at our upcoming innovation event, Most Contagious, explaining the gap they saw in the marketplace, how they launched their product or service and what success they have experienced so far.

The 2014 Small But Perfectly Formed Award is sponsored by Essence. Founding partner and executive chairman, Matt Isaacs, says: ‘I remember our early start-up days at Essence fondly. As sponsor of this category I am delighted that we are applauding and celebrating the incredible courage, creativity and commitment of some of the most innovative start-ups around. I am certain this diverse and talented bunch will be an inspiration to many others to come.’

The seven shortlisted companies are:

BleepBleeps – a range of colourful connected devices that help everyone become a great parent. Each device helps with a different stage of parenthood, has its own personality and connects to BleepBleeps’ smartphone app and the cloud. BleepBleeps aim to create a fun, modern, trusting parenting brand.

BuffaloGrid – BuffaloGrid is solar-powered mobile charging station, that allows people to charge their phones in off-grid locations in the developing world. The UN has identified mobile phones as the biggest contributor to economic growth in off-grid rural populations, and BuffaloGrid is helping to facilitate this in rural communities around the world.

Fairphone – An ethical smartphone produced with minimal harm to people and the environment. Fairphone is a social enterprise that is transparent about how it sources its products throughout the supply chain, from factories to mines. 

Firechat – An app that allows people to chat ‘off grid’ without an internet connection or mobile phone coverage. Firechat has recently gained wider prominence after it was embraced by pro-democracy protestors in Hong Kong.

Three Over Seven – Three Over Seven is dedicated to creating incredible shoes for everyday athletes. This ranges from its patented Wool Runners, that allow you wear trainers without socks (and bad smells), through to LASTFIT – a technology for fitting footwear perfectly thanks to mobile scanning technology.

Hointer – Hointer’s technology platform enables retailers to bring the best of e-commerce technology to brick-and-mortar stores. Hointer’s offering spans in-store marketing, service and – best of all – uses robots to automatically deliver items to a fitting room or collection area. 

Osper – Osper aims to introduce good financial habits to young people. Its prepaid debit card comes with a mobile banking app for the family, so parents can track spending while youngsters get to develop their financial freedom.


2013 Small But Perfectly Formed Company Award winner, Debbie Sterling, founder of GoldieBlox, accepting her award on stage in New York with Nick Parish, Contagious' North American Editor.

Emily Hare, managing editor at Contagious, says: ‘We’re constantly impressed by the smart ideas, dedication and commitment that startup founders bring to their companies. We’ve selected this shortlist based on the best Small But Perfectly Formed companies we’ve featured in Contagious over the past year and we can’t wait to hear from these inspirational companies at Most Contagious.’

The winner of this year’s award will be announced at Most Contagious on 10 December. 

To book tickets visit our Eventbrite page or email our events team.

Under 100 tickets left. £800 for individual tickets or £1,600 for three. Contagious Magazine and Contagious I/O subscribers receive a 10% discount.


Sponsors of the Small But Perfectly Formed Company Award 2014