News & Views

Featuring the industry's bravest campaigns, original op-eds from Contagious and friends, and exclusive peeks at articles from Contagious Magazine and Contagious I/O. All of the posts below can be delivered straight to your inbox with the Contagious Weekly Newsletter.

Don't miss Contagious Live NYC

by Contagious Team

We’re excited to announce that Contagious Live is heading to NYC! Our mission: to deliver an insight-packed hit of marketing trends and analysis that will arm attendees with the knowledge they need to stay ahead.

Alex on stage

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Greenfield Natural Meat Co. / Don’t Buy This Sausage

by Contagious I/O

This story originally appeared on Contagious I/O, our intelligence tool featuring the most creative and effective ideas in marketing from around the world

Meat brand encourages customers to eat vegetarian on Mondays

 meat

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Why size doesn’t matter

by Contagious Contributor

Sanjeev Jasani, chief digital officer at Cheil Worldwide India, explains why brands must be working with micro influencers in 2018

Micro Influencers

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A Tonic for Late Trains

by Contagious I/O
Gin brand courts frustrated commuters with discounts tied to train delays

Gordons

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Daydream Destinations

by Contagious I/O

This story originally appeared on Contagious I/O, our intelligence tool featuring the most creative and effective ideas in marketing from around the world

Travel booking site creates tool to let people book flights from screensavers

Travel

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Interview / Dr Karen Nelson-Field

by Emily Hare
Dr Karen Nelson-Field is professor of media innovation at the University of Adelaide and executive director of the Centre of Amplified Intelligence. She dropped into Contagious’ offices to tell us about her recent research, which looks at why attention is vital to marketers and how visibility and viewability lead to sales

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A Cultural State of Mind

by Contagious Contributor

Leila Fataar, founder of Platform13, argues that all brands should reserve 25-30% of their marketing budgets to ensure long-term cultural relevance

Labels

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We're Hiring! Editorial Team Vacancy

by Contagious Team

The Contagious team in London is looking for someone who is super-smart, enthusiastic and a great communicator. Is it you or someone you know?

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Go Long or Go Home

by Katrina Dodd

In the wake of the launch of Amazon Go, Katrina Dodd makes the case for why Amazon is the ultimate agile long-termist

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