Expert Perspectives
Paul Polman on net positive business
For too long, profit and planet have been at odds. But there is another way, says former Unilever chief executive Paul Polman. He reveals how he took the European consumer goods giant back to its roots in pursuit of a higher purpose
4 Mar 2022
Wish you could read this?
Become a member and you'll not just read this article but discover thousands more world-class campaigns, deep dives on brands and cutting-edge trends.
Membership includes open access to Contagious IQ, our intelligence platform that deconstructs the most creative, effective and innovative marketing ideas from around the globe, as well as exclusive briefings, webinars and training courses.
Become a member?
Yes pleaseAlready a member?
Log inThis article was downloaded from the Contagious intelligence platform. If you are not yet a member and would like access to 11,000+ campaigns, trends and interviews, email [email protected] or visit contagious.com to learn more.