Insight & Strategy
10 October 2019
Insight & Strategy: Philly PhillyBud Light
How Bud Light adapted a national ad campaign to celebrate the Super Bowl winning team and boosted sales in Philadelphia by 20%
Wish you could read this?
Become a member and you'll not just read this article but discover thousands more world-class campaigns, deep dives on brands and cutting-edge trends.
Membership includes open access to Contagious IQ, our intelligence platform that deconstructs the most creative, effective and innovative marketing ideas from around the globe, as well as exclusive briefings, webinars and training courses.