Insight & Strategy

11 January 2023

Insight & Strategy: Dismembered Moments 

Liquid Death
How a heavy metal water brand partnered with a homely American icon to ‘win the internet’ and boost sales around Halloween

Have you got it yet?

This content is available exclusively to Contagious members.

Subscribe to access rigorous analysis of 11,000+ campaigns, trends and startups.

Want a free trial?

Yes please

Already a member?

Log in
This article was downloaded from the Contagious intelligence platform. If you are not yet a member and would like access to 11,000+ campaigns, trends and interviews, email [email protected] or visit to learn more.