8 April 2020
As the world consumes more conscientiously, find out how the smartest brands and marketers are adapting to thrive in a future where less is more.
Marketing vs. Environment – in partnership with Audiense
Advertising exists to drive consumption, but how do we reconcile that mission with the climate crisis, plastic pollution and diminishing resources? How do brands thrive in a world that wants less, not more?
In this 45-minute briefing we’ll examine how advertising and marketing can help effect the social change required to mitigate the unfolding ecological emergency. This full-length edition of our free briefing will provide a clear approach for brands and agencies to follow, along with examples of the legacy brands and startups leading the way, insights and analysis on the approaches they’ve adopted.
This session is no longer available. If you want to watch a recording, or would like us to deliver the talk live for you and your team, please contact [email protected] for pricing.