Sustainability is the biggest challenge in a generation. Keeping your teams – and your consumers – engaged with it is a priority for every brand and agency. We’ll share the most inspiring responses from around the world to help stimulate discussion, ideas and action in this vital area.
Pandemics and economic downturns may come and go, but the climate emergency will be the consistent backdrop to all our lives for decades to come. For brands and their consumers, the time to simply ‘raise awareness’ about the impact of global heating has passed: the new sustainability narrative must focus on action and solutions. In this session we’ll highlight the campaigns and initiatives that are leading the way. You’ll see a range of approaches from diverse brands and markets, with analysis of the insights that shaped them and take-aways that will help your team deliver more creative, impactful work in this area.
- How brands are effectively building and communicating their sustainability impact
- What really drives behaviour change
- Which brands are responding most effectively to consumers’ sustainability concerns
- Why Purpose has a meaningful role to play in building more sustainable businesses
Book now /
Complete the form below and a member of the team will be in touch. If you have any questions, email [email protected]
Want more of the same? /
We don’t just write about best-in-class campaigns, interviews and trends. Our Members also receive access to briefings, online training, webinars, live events and much more.
Related Articles /
The Contagious Commandments /
This session is a single-sitting immersion in everything Contagious has learned about creativity over the past 18 years – in one inspiration-packed hour. It brings together our time-tested beliefs about what makes successful brands tick, and uses real-world campaigns and examples to show that thinking in action.
Contagious Creativity /
Featuring some of the latest, greatest work, this is your chance to get to grips with the smartest campaigns from around the world, months before they turn up in the awards shows. We’ll break down the challenges each brand faced, the solutions their agencies devised, and the take-aways your team can apply to the challenges they are facing.
Crowd-pleasing Creativity: advertising that entertains /
When did advertising get so serious? Whether you blame it on the rise of Purpose or the pervasiveness of Performance, the feel-good factor has gone missing from much of our marketing. This briefing will look at why that’s happened, why it matters, and the mavericks and mischief makers that are rediscovering the joy of entertaining their way to effectiveness.