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Industry news and views on the campaigns and trends that matter to us all in marketing from our team of experts
Being a company called CONTAGIOUS in the middle of a global pandemic has given us plenty of sympathy for the proverbial elephant in the room. We’ve faced ribbing, sarcasm, alarm, pity and a certain degree of social distancing. We get it.
7 April 2020
Disinfectant brand stresses the importance of hand washing during the coronavirus pandemic, generates 27.3bn views on TikTok
3 April 2020
Creative strategist turned XR activist Will Skeaping finds hope in the teeth of a crisis
2 April 2020
No matter where you are working, tune into our Lockdown Learning livestreams to find out more about the most pressing issues facing brands.
1 April 2020
In an excerpt from a Contagious Magazine article, Elliot Leavy investigates how Cadbury moved from its joy positioning to ads rooted in generosity
31 March 2020
Online retailer partners with music group and alcohol brands to drive sales and engagement amidst the Coronavirus pandemic
30 March 2020
Media and marketing expert Professor Karen Nelson-Field’s new book pulls no punches when it comes to the advertising myths that marketers hold dear. The author talks to Phoebe O’Connell
27 March 2020
Uncommon co-founder Lucy Jameson explains the three key strategy questions her agency is asking clients as they seek to navigate the Covid-19 pandemic
26 March 2020
Editor Chloe Markowicz on the view, rapidly gaining traction, that business is broken and needs to reinvent itself
25 March 2020
Contagious attended the inaugural Attention Council event earlier this month and heard experts discuss how a digital landscape without third-party cookies might give premium websites a chance to shine
24 March 2020
Restaurant chain hosts virtual lunch hangouts in line with social distancing and self isolation practices
23 March 2020
Contagious reviews Lawrence Ingrassia's book investigating the direct-to-consumer model's successes and failures, and tells you whether and why you should read it
19 March 2020
Research from the world of advertising and beyond. Digested.
Contagious names the agencies consistently setting the standard for excellence in marketing.
Our rundown of the biggest trends and best campaigns of the year
Ever wonder what makes some campaigns spread like wildfire and others sink without so much as a bubble of acknowledgement?
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