Intelligence

I/O is our online intelligence tool that fuels creative and strategic thinking, helping you to brief more effectively, develop compelling strategies and inspire teams.

Contagious I/O is a shortcut to more effective marketing

Meet Contagious I/O 

Our online intelligence tool fuels creative and strategic thinking, helping you to brief more effectively, develop compelling strategies and inspire teams.

Inspire marketing excellence 

The Contagious Intelligence tool is an inspiration resource, filled with best-in-class commercial creativity and the most important new technologies from across the world. Learn from the best so you can make the best.

Uncover critical insights and trends 

We don’t just report on the world’s best marketing, we uncover the strategy, the context and the results behind the world’s best marketing, providing learnings you can apply to your own campaigns.

Save time and effort 

Contagious Intelligence is a shortcut to more effective campaigns. Search and filter by business objective, product sector, audience demographic and media channel to instantly find case studies that match your needs.

Contagious membership helps teams learn from the world’s best creative and strategic thinkers 

Become a member

Contagious Magazine 

In an industry struggling to separate the signal from the noise, Contagious Magazine provides a curated, measured review of the most important developments driving marketing, technology and business creativity each quarter.

Current issue 

Issue #60 cover

Issue #60

This issue’s cover story tracks how Colombian beer brand Poker carved out an impressive 43% market share and become the nation’s biggest brewer. But it was becoming complacent at the top. To defend its place in the market, Poker had to address its growing irrelevance among younger consumers and forge a deeper emotional connection with them.

Our second brand spotlight delves into one of the world’s biggest co-operatives. When a scandal in its banking division risked bringing down the entire company, Co-op was forced to go back to its purposeful roots, leading to a dramatic brand turnaround.

We also interview Harvard Business School professor Shoshana Zuboff about the dangers of ‘surveillance capitalism’. And we speak to behavioural scientist Dan Ariely about how to influence people. 

Past issues 

Issue #59 cover

Issue #59

Issue #58 cover

Issue #58

Issue #57 cover

Issue #57

Issue #56 cover

Issue #56

Issue #55 cover

Issue #55

Issue #54 cover

Issue #54

Issue #53 cover

Issue #53

Issue #52 cover

Issue #52