I/O is our online intelligence tool that fuels creative and strategic thinking, helping you to brief more effectively, develop compelling strategies and inspire teams.
Meet Contagious I/O /
Our online intelligence tool fuels creative and strategic thinking, helping you to brief more effectively, develop compelling strategies and inspire teams.
Inspire marketing excellence /
The Contagious Intelligence tool is an inspiration resource, filled with best-in-class commercial creativity and the most important new technologies from across the world. Learn from the best so you can make the best.
Uncover critical insights and trends /
We don’t just report on the world’s best marketing, we uncover the strategy, the context and the results behind the world’s best marketing, providing learnings you can apply to your own campaigns.
Save time and effort /
Contagious Intelligence is a shortcut to more effective campaigns. Search and filter by business objective, product sector, audience demographic and media channel to instantly find case studies that match your needs.
Contagious membership helps teams learn from the world’s best creative and strategic thinkers /Become a member
Contagious Magazine /
In an industry struggling to separate the signal from the noise, Contagious Magazine provides a curated, measured review of the most important developments driving marketing, technology and business creativity each quarter. To purchase an annual subscription (4 issues) of Contagious Magazine, click here.
Current issue /
Our cover story this issue unwraps how Cadbury, Britain's favourite chocolate producer, had its brand reputation eviscerated following a hostile takeover. We look at how the brand, with its agency VCCP London, was able to reboot its iconic status at a global level.
In our other brand spotlight on the NBA, we track how the league rekindled the love of its fans leading to record highs in game attendance and soaring merchandise sales.
Elsewhere, in the magazine, we explore why it's time for an industry-wide digital reboot, celebrate the startups and big brands adopting sustainable practices, and speak to corporate leaders and world-renowned academics about why business is fundamentally broken.