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Industry news and views on the campaigns and trends that matter to us all in marketing from our team of experts
Creative news, marketing trends and cutting-edge research from around the globe
It took four days and 2,000 bricks for professional Lego artist Warren Elsmore to create the cover of the latest issue of Contagious magazine
25 November 2021
Contagious editor Chloe Markowicz on distinctive brands and the science of simultaneous discovery
The Contagious team picks the top 25 campaigns of 2021
23 November 2021
Creative software publisher celebrates Reddit Photoshop community with talent show live stream
22 November 2021
18 November 2021
16 November 2021
Sneaker brand creates virtual skatepark on Roblox
15 November 2021
The Contagious team in Brazil highlight their favourite campaigns from Latin America
12 November 2021
9 November 2021
Swedish energy supplier Vattenfall puts its expert engineers on calls to help customers with climate anxiety
8 November 2021
Contagious digests the most interesting and relevant research from the world of advertising and beyond, because there’s just too much to read and too little time
2 November 2021
Fast-food chain boost sales 19% after adding cheat codes to Middle East ecommerce site
1 November 2021
26 October 2021
Tourist board uses OnlyFans account to evade censorship and promote the city’s famed artwork
19 October 2021
Swedish streaming platform Draken Film offers discounted subscriptions to encourage people to broaden their taste in films
12 October 2021
Survey reveals disparity in attitudes towards briefing in advertising
Homeware retailer creates reality show where contestants must live in a world without flatpack furniture
11 October 2021
5 October 2021
Australian medical research organisation creates campaign pitting illnesses against each other, secures AUS$19m in donations
4 October 2021
VW in Australia departed from its usual post-emission-scandal messages of reliability to conjure some excitement for its newest model with an interactive TV ad that turned into a mobile racing game
28 September 2021
Luxury fashion house launches multi-level gaming collaboration
22 September 2021
Contagious and Clear Channel delivered a talk on some of the biggest trends from this year's Cannes Lions festival
21 September 2021
Distance recruited professional athletes to trigger a speed camera by running faster than Paris' new speed limit
20 September 2021
How constraints on time and money can often encourage creativity rather than impede it
15 September 2021
How the fast food brand reimagined its mascot for an esports tournament generating social media engagement and sales
14 September 2021
Why marketers must streamline the communication processes between creatives and decision-makers to unleash quick-thinking campaigns
Co-operative retail and service chain S Group shared purchase data with customers and increased revenue by nearly 14%
13 September 2021
Why more brands should eschew performative campaigns that address big social issues and instead make way for marketing that makes a difference
7 September 2021
Fashion retail giant launches peer-to-peer resale platform in sustainability push
6 September 2021
It's up to retailers to get the Greta Generation to shop green – here's how
3 September 2021
The idea of good fortune should not be a taboo in advertising. Here's how winners from this year's Cannes Lions festival used kismet to their advantage
31 August 2021
Reebok carves a new niche for its brand with an augmented reality tool that maps basketball courts onto car parks and alleys
A collection of facts, nuggets and titbits pulled from the latest issue of Contagious magazine
30 August 2021
Former rocket scientist Fred Pelard believes anyone can learn to be strategic. He tells us how to build the intellectual muscle groups that will help you solve problems and make better decisions
27 August 2021
Why brands have real power to effect change in the world
24 August 2021
Beer brand partners with Mexico’s fishermen to fight plastic pollution
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