News and Views

Industry news and views on the campaigns and trends that matter to us all in marketing from our team of experts

News & Views 

Creative news, marketing trends and cutting-edge research from around the globe

Cannes Lions 2022: Palais Talk
Article
Article

Cannes Lions 2022: Palais Talk 

Notable quotes from a week spent speaking and listening to Cannes Lions jury presidents

Archana Mahadevan’s Strategy Diet
Interview
Interview

1 July 2022

Archana Mahadevan’s Strategy Diet 

Tips and techniques from advertising’s top strategists

Staying human in a digital world
Promoted content
Promoted content

28 June 2022

Staying human in a digital world 

From data to brand building, marketing must become more human in a tech-driven future

Born to outperform
Promoted content
Promoted content

28 June 2022

Born to outperform 

Cheil Connec+ gathered leaders from brands, agencies and finance at Cannes to discuss the rise of a new kind of company – the outperformer.

Ikea stunt turns Canadians’ homes into showrooms
Campaign of the Week
Campaign of the Week

28 June 2022

Ikea stunt turns Canadians’ homes into showrooms 

Furniture retailer promotes new store with signs that turn people’s homes into living catalogues

Cannes Lions: Glass Lions Winners 2022
Creativity
Creativity

27 June 2022

Cannes Lions: Glass Lions Winners 2022 

We Capital collects its second Grand Prix for its female financial inclusion campaign, Data Tienda

Humanity in the metaverse
Promoted content
Promoted content

27 June 2022

Humanity in the metaverse 

R/GA’s Tiffany Rolfe and Tom Morton explain what community and identity mean in the metaverse.

Changing the Business of Creativity
Promoted content
Promoted content

27 June 2022

Changing the Business of Creativity 

Creative talent platform Togetherr hosted the premiere of its Kill Your Darlings film at the Contagious villa at Cannes, and hosted a discussion on the evolution of the ad industry.

Cannes Lions: Titanium winners 2022
Creativity
Creativity

24 June 2022

Cannes Lions: Titanium winners 2022 

The Kiyan Prince Foundation takes the Grand Prix with Long Live the Prince

Pretty green lies
Promoted content
Promoted content

24 June 2022

Pretty green lies 

What are the dangers of greenwashing? Good-Loop convened a panel that included broadcaster and adventurer Ben Fogle to find out.

Cannes Lions 2022: The Grand Prix Winners
Creativity
Creativity

23 June 2022

Cannes Lions 2022: The Grand Prix Winners 

Every campaign that scooped top honours at this year's International Festival of Creativity

Cannes Lions: Creative B2B Winners 2022
Creativity
Creativity

23 June 2022

Cannes Lions: Creative B2B Winners 2022 

Sherwin Williams wins inaugural Grand Prix for Speaking in Color voice recognition tech

Cannes Lions: Media Winners 2022
Creativity
Creativity

23 June 2022

Cannes Lions: Media Winners 2022 

Sheba's Hope Reef claims its second Grand Prix of the festival

Cannes Lions: Direct Winners 2022
Creativity
Creativity

23 June 2022

Cannes Lions: Direct Winners 2022 

Coinbase's Super Bowl QR code wins this year's Direct Grand Prix

Cannes Lions: Creative Data winners 2022
Creativity
Creativity

23 June 2022

Cannes Lions: Creative Data winners 2022 

The Grand Prix goes to Data Tienda, an inclusive initiative from Mexican financial institution WeCapital

Cannes Lions: Social & Influencer Winners 2022
Creativity
Creativity

23 June 2022

Cannes Lions: Social & Influencer Winners 2022 

Vice scores its third Grand Prix for the Unfiltered History Tour

Cannes Lions: PR winners 2022
Creativity
Creativity

23 June 2022

Cannes Lions: PR winners 2022 

Decathlon claims a second Grand Prix for eCycling tour The Breakaway

‘The ad industry is having a crisis of imagination on climate change’
Opinion
Opinion

23 June 2022

‘The ad industry is having a crisis of imagination on climate change’ 

Greenpeace's Cannes stunts are a good reminder that the climate crisis needs pressure from the outside and action from the inside, writes Purpose Disruptors co-founder Lisa Merrick-Lawless

Cannes Lions: Creative Commerce winners 2022
Creativity
Creativity

22 June 2022

Cannes Lions: Creative Commerce winners 2022 

Wingstop’s Thighstop campaign scoops the Grand Prix